Silver Sponsor: MailChimp

MailChimp

We’re very excited to add another sponsor to our list of growing sponsors! MailChimp are Silver Sponsors for WordCamp Brisbane! More than 8 million people and businesses around the world use MailChimp. Our features and integrations allow you to send marketing emails, automated messages, and targeted campaigns. And our detailed reports help you keep improving over time.

You can follow MailChimp on Twitter.

Speaker: Jo Grey – Why Isn’t My Beautiful Website Enough?

Jo Grey

Jo Grey

We’re adding yet another fabulous speaker to our lineup for WordCamp Brisbane! Jo Grey will be teaching you why having a great looking website isn’t enough. Jo will give you 3 tips to help web designers get the right content from clients and soome easy-to-use sites designers can refer their clients to, such as building infographics, images for their blogs, and topic ideas.

Jo will cover some of the following topics during her presentation:

  • Why a pretty website isn’t enough.
  • Providing content slows the web designer down.
  • Content generating ideas.
  • Content moving with the times – not static.
  • Clients start off strong, then fade when novelty of being a blogger fades.
  • Strategies and tips to help clients manage their content
  • Ways web designers can help get the right content the first time.
  • Repurposing existing content.
  • Engagement.
  • Personality in content.
  • Stories matter.

Jo Grey has over 20 years of experience in marketing and communications. She is the director of a new corporate communications agency in Brisbane: Cornerstone Communications. Jo and her team know that every brand has a story, and their job is to help you (or your clients) build a content strategy to tell that story.

Content can be words, great infographics, videos, a blog, a digital magazine or ebook, or a short social media post. Whatever fits with your (or your clients’ business) is what the team of hand-picked experts at Cornerstone Communications can do.

Previously, Jo has managed the marketing, communications and media for a range of companies, including state government and tertiary education. In her spare time, Jo studies for her PhD in communications using video-conferencing, walks the dog and eats copious amounts of chocolate.

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Bronze Sponsor: Cornerstone Communications: Corporate Communications Agency

Cornerstone Communications

We’re happy to announce our first Bronze Sponsor for WordCamp Brisbane! Let me introduce you to Cornerstone Communications: Corporate Communications Agency.

Stunning website? What about your content?

We craft content for websites, blogs, newsletters and social media.

“In 2014, 86% of B2B marketers used content marketing, and 70% of them are creating more content than they did one year ago*” *Ref Content Marketing Institute, 2014

It’s essential to get it right first time – and that means a solution tailored to you. Not Bob or Betty. You. We will help you identify the best possible content marketing solution that will fit well with your team, culture and customers. Our combined experience ensures that you get the right service, at the right budget, at the right time. And because we get it right, we have happy clients. 

When it comes to marketing and communications, we realise it’s tempting to ‘do it yourself’. But that takes time and while you may well do a reasonable job, is it the best use of your time?

Content matters. Get it done. Cornerstone Communications consultants all have a minimum of 10 years’ experience in their field. Most have more. We can help you with:

  • Marketing strategies 
  • Content marketing
  • Social media
  • Graphic design
  • Website design and content
  • Newsletters
  • Blogs
  • Editing

Visit www.cornerstonecommunications.com.au for content packages.

Speaker: Kristen Symonds – 15 Cool Things You (Maybe) Didn’t Know WordPress Could Do

Kristen Symonds

Kristen Symonds

By the end of the WordCamp Brisbane weekend we’re aiming to make new WordPress new users leave the event feeling confident with themes, plugins and of course the WordPress admin dashboard!  Kristen’s talk is aimed at users to help them get the most out of their WordPress publishing experience.

Kristen’s talk will include some of the overlooked parts of WordPress admin such as:

  • The Help menu.
  • Screen Options.
  • Drag & drop media.
  • Inserting multiple images at once.
  • Use the Edit Selection section of media dialogue.
  • Page Ordering.
  • Bulk Edit.
  • Emoji.
  • And many more!

Kristen Symonds, (aka Kristarella) is co-organiser of the WPSydney meetup group, co-organiser WordCamp Sydney 2014 and a WordPress fanatic. She also loves photography, craft (especially knitting and crochet), Sci-Fi and Fantasy, and board games.

Kristen is married to Dave and has two pet rabbits named Kaylee and Monty; they all live together in suburban Sydney.

You can follow Kristen on Twitter.

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Speaker: Kel Santiago – Contributing Back To WordPress – Why It’s Important For Your Business

Kel Santiago

Kel Santiago

Happy Monday all! You should read about our next speaker, Kel Santiago, while your second coffee is kicking in for the day. Kel will be talking about why your business should contribute back to WordPress why it’s important for your business. Your business will get recognised at events, you’ll become the face of your company and gain trust from the community and clients. You’ll fly the flag for WordPress which is globally-recognised and when you contribute, you gain new friends, meet new people and for company’s like Digital Cube, business is not about the money, it’s about the people!

Kel Santiago will show you some of the many ways to contribute to WordPress such as:

  • WordPress Tips from Users Around the World.
  • What it Takes to Contribute.
  • DigitalCube’s Five for the Future.
  • Contributing back via:
    • Plugins.
    • Speaking, Sponsoring and Organising WordCamps.
    • Translations / Polyglots.
    • Writing WordPress books.
    • VCCW.
    • VVV.
    • WP-CLI.

Kel is a Japan-based writer and evangelist of DigitalCube Co. Ltd. Advanced Consulting Partner of Amazon Web Services and Code Poet WordPress Consultant. They were the first in Japan and all of Asia.

You can follow Kel on Twitter.

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Speaker: Steven Cooper – Once Upon An API

Steven Cooper

Steven Cooper

It’s time for another speaker announcement. This talks for the developers! Steven will be talking about how you can integrate WordPress with external APIs. This will be done with the help of a creatively written story and with the help of actors who will play the part of the various stages of the API calls from retrieving the token from a server to the transaction and even the nasty old chargeback. Steven will be using the PayPal and Braintree API’s as his example API’s.

Steven’s talk will be entertainment from the very beginning, engaging young and old alike and suitable for all ages. Actors in a talk, who’d have thunk it!? Quite often developers use API’s via SDKs and don’t understand the interactions that are happening so Steven thought this would be a light hearted way to make the journey entertaining!

Steven’s talk will cover some of the following topics:

  • The benefits of using the WordPress HTTP API.
  • How to use the WordPress HTTP API.
  • Token based authentication with an API.
  • Debugging and testing APIs.

Steven Cooper is responsible for working with the strong developer community within Asia-Pacific, to develop and nurture the healthy start-up culture that continues to flourish across the region.

Over the last 20 years, Steven has worked as a senior developer for a host of start-ups and as a developer analyst for more than 10 years with Sensis. Before joining PayPal, he configured and spec’d mass production technology hardware for the likes of Virgin, Coca-Cola, Pepsi, Visa, St. George and Westpac.

In his current role, Steven hopes to align businesses with the most appropriate PayPal solutions – products that deliver efficiency, flexibility and enable scalability.

You can follow Steven on Twitter.

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Speaker: Meryl McCay – These Are A Few Of My Favourite Themes

Meryl McCay

Meryl McCay

We have another speaker announcement for WordCamp Brisbane. This is another great talk for the WordPress users. Selina will be giving you the run down on WordPress plugins and our next speaker Meryl McCay will be giving you the low down on WordPress themes so you’ll have all aspects of WordPress covered.

There are so many themes out there; how do you choose? Especially if you’re not a coder, so building one from the ground up is not an option. Or your CSS skills are more like “What on earth is CSS?” Where can you find quality themes? Meryl will introduce you to several sources of WordPress themes and some of the pitfalls for the unwary beginner, such as “I’ve installed the theme but it doesn’t look anything like the demo!” Plus, Meryl’s got a couple of favourite themes she’d like to share with you.

Meryl’s talk will cover the following topics:

  • Introduction
  • Sources of themes (e.g. ThemeForest, WooThemes, StudioPress, Elegant Themes, etc)
  • Why doesn’t it look like the demo; There’s more to implementing a theme than just installing it!
  • Pitfalls for the unwary (e.g. image sizes, theme option panels, support, etc)
  • Tweaking CSS for the novice – where do you start? (including a look at Firebug and the CSS Hero plugin)
  • A few of my favourite themes (Canvas by WooThemes, Divi by Elegant Themes, KingSize from ThemeForest)
  • Questions

Meryl has been using WordPress since 2011, but still considers herself to be a novice. Having seen the list of august speakers coming to the WordCamp, people with serious dev skills, entrepreneurs and the like, she has some trepidation about volunteering to present; however, we all had to start somewhere and if she can inspire another newbie to think “Hey, I can do that too”, then the anxiety will have been worth it!

As a non-coder she finds the WordPress platform perfectly suited to the skills she can bring to the table. With over 20 years’ experience as an Information Professional (aka a Librarian), helping small businesses and not-for-profit organisations to create well-structured websites, with quality content, that they are able to manage themselves (to a large degree) is something she finds very satisfying.

Being programmatically challenged, Meryl uses quality commercial themes to do the heavy lifting and has begun to delve into the mysteries of CSS in order to tweak the design to suit the client. Still unsure about whether this fascination with WordPress can actually generate an income, she has nonetheless taken the plunge and finally got a business card. ☺

You can follow Meryl on Twitter.

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Speaker: Jamie Madden – WordPress On The Command Line With WP-CLI

Jamie Madden

Jamie Madden

What’s that? You want MOAR speakers announcements! Sure thing! 🙂 This speaker announcement is going to appeal to developers and command line junkies. Jamie Madden will be talking about using WP-CLI.

Being able to build and maintain WordPress installations from the command line has many advantages. You can automate the setup and installation of a base site template including all your settings, plugins and users preconfigured and ready to go.

WP-CLI provides a command line interface to your WordPress site for the install, update of plugins, import and modification of data and more, all without the need of a web browser.

Jamie’s talk will go through the basics of WP-CLI along with a demo of some of the available commands. He will share a script he uses to quickly build a development environments for plugin and theme development.

  • The talk will start with what WP-CLI is.
  • Advantages of using the command line.
  • Basic Commands.
  • Demo: Install core and base plugins.
  • Demo: Import demo content.
  • Advanced commands.
  • Demo: Creating a script to automate the previous.

Jamie has spent over 15 years as a systems administrator and developer. He is interested in all areas of technology both on and offline. Jamie has always aimed to automate his environments wherever possible. Starting in the early days with shell scripts and moving through to tools like Chef.

Jamie has been a WordPress user and developer since the early days of version 1.5. He has utilised WordPress for all levels of products including basic websites, blogs, e-commerce, auctions, helpdesk systems and more. He is the lead developer of WC Vendors a free Multi Vendor WooCommerce plugin.

Outside of the IT world Jamie enjoys a variety of music and photography and tries to combine the two whenever possible.

You can follow Jamie on Twitter.

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Speaker: Kate Duffy – How To Get Visitors Marketing Tropical North Queensland With Us

Kate Duffy

Kate Duffy

We’ve got another great case study for WordCamp Brisbane! Kate Duffy will be giving you amazing insights into how advocacy is a key driver in moving consumers through the path to purchase, with word-of-mouth and recommendations from other travellers being the most honest and effective form of tourism marketing today. Kate’s talk will centre around Tropical North Queensland‘s advocacy strategy and the role of their new WordPress blog in their marketing endeavours.

Kate’s talk will cover the following topics:

  • The evolution of tourism marketing: From a controlled industry with a few small players to a more open, interactive and consumer driven market.
  • How things we all take for granted now-days such as mobile devices & access to free WiFi change our expectations and interaction with the tourism industry because millions of people can share their experiences online. This sharing (or advocacy) is at the core of TTNQ’s marketing strategy.
  • How Kate and her team use their WordPress blog as a platform to build a profile of their advocates and point consumers from their social media channels and tell a deeper story about the FNQ destination.

 You can follow Kate on Twitter.

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Speaker: Dan Petrovic – Creative SEO

Dan Petrovic

Dan Petrovic

More often than not, if you announce an SEO speaker for a tech event, attendees might not get excited. However, we only deliver the best speakers around, so we’ve locked in Australia’s #1 SEO expert! Dan is a not only the #1 SEO in Australia, he’s also a worldwide SEO industry leader, innovator, science geek, father and an amazing business man!

Dan will be giving a talk on Creative SEO tactics that go well beyond the usual technical SEO, keyword selection and link building. Dan will provide a practical session with actionable takeaways and is sure to inspire new ideas.

Dan talks will cover the following topics:

  • Inside the Matrix: Tracking Google’s Algorithm.
  • Guerrilla SEO: Outrageously different tactics.
  • Big Stuff: Dealing with large scale research.
  • Link Building is for Suckers: There’s a better way!

Dan Petrovic is Australia’s best-known name in the field of search engine optimisation and the director of DEJAN. His research and experiments have drawn attention of the worldwide community and major industry blogs. Dan is a frequent blogger and a speaker at all major Australian and select international search industry events. Conference delegates describe him as a passionate presenter with practical and actionable approach. Dan holds a multimedia degree from Griffith University in Brisbane, where he often presents as a guest lecturer and contributes to quality of teaching material as a member of the curriculum advisory board. Outside his day job Dan’s interests are in the field of science, education, research, technology, electronic music and futurism. The best way to connect with Dan is through Google+.

You can follow Dan on Twitter.

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More details and photos: http://dejanseo.com.au/dan-petrovic/

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