{"id":1752,"date":"2025-05-31T00:02:51","date_gmt":"2025-05-30T14:02:51","guid":{"rendered":"https:\/\/brisbane.wordcamp.org\/2025\/?post_type=wcb_session&#038;p=1752"},"modified":"2025-07-05T20:18:22","modified_gmt":"2025-07-05T10:18:22","slug":"discoverability-monetisation","status":"publish","type":"wcb_session","link":"https:\/\/brisbane.wordcamp.org\/2025\/session\/discoverability-monetisation\/","title":{"rendered":"Discoverability vs. Monetisation: Pros and Cons of the WordPress Plugin Repo"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/brisbane.wordcamp.org\/2025\/files\/2025\/05\/Speaker-Luke-Carbis-1024x1024.png\" alt=\"\" class=\"wp-image-1766\" srcset=\"https:\/\/brisbane.wordcamp.org\/2025\/files\/2025\/05\/Speaker-Luke-Carbis-1024x1024.png 1024w, https:\/\/brisbane.wordcamp.org\/2025\/files\/2025\/05\/Speaker-Luke-Carbis-300x300.png 300w, https:\/\/brisbane.wordcamp.org\/2025\/files\/2025\/05\/Speaker-Luke-Carbis-150x150.png 150w, https:\/\/brisbane.wordcamp.org\/2025\/files\/2025\/05\/Speaker-Luke-Carbis-768x768.png 768w, https:\/\/brisbane.wordcamp.org\/2025\/files\/2025\/05\/Speaker-Luke-Carbis.png 1520w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p>Level: <em>Beginner<\/em><br>Track: Developer<br>\ud83d\udcfa <a href=\"https:\/\/youtu.be\/qzTWtZitoe8\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">YouTube<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\">Presentation summary<\/h2>\n\n\n\n<p>The WordPress Plugin Repository provides a platform for developers to showcase their work to a broad audience. However, it enforces specific guidelines that can influence monetisation strategies. This session will delve into the premium monetisation options permitted within the repository, highlight those that aren&#8217;t, and examine how your premium implementation can impact your product&#8217;s discoverability.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Presentation goal &amp; learning objectives<\/h2>\n\n\n\n<p>Insight into what is or isn&#8217;t permitted in the plugin repo, in terms of premium plugin upsells. Attendees will have a better understanding on how to best implement a monetisation strategy for their product.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Presentation audience<\/h2>\n\n\n\n<p>Plugin authors \/ product people<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Level: BeginnerTrack: Developer\ud83d\udcfa YouTube Presentation summary The WordPress Plugin Repository provides a platform for developers to showcase their work to a broad audience. However, it enforces specific guidelines that can influence monetisation strategies. This session will delve into the premium monetisation options permitted within the repository, highlight those that aren&#8217;t, and examine how your premium [&hellip;]<\/p>\n","protected":false},"author":15048117,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[1708],"footnotes":""},"session_track":[],"session_category":[],"class_list":["post-1752","wcb_session","type-wcb_session","status-publish","hentry"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[{"id":"1708","slug":"luke-carbis","name":"Luke Carbis","link":"https:\/\/brisbane.wordcamp.org\/2025\/speaker\/luke-carbis\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/1752","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/users\/15048117"}],"version-history":[{"count":3,"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/1752\/revisions"}],"predecessor-version":[{"id":2061,"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/sessions\/1752\/revisions\/2061"}],"speakers":[{"embeddable":true,"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/speakers\/1708"}],"wp:attachment":[{"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/media?parent=1752"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_track?post=1752"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/brisbane.wordcamp.org\/2025\/wp-json\/wp\/v2\/session_category?post=1752"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}